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Alehaus AIGA Fundraiser/ 2009


Alehaus Rock is an annual rock concert where the proceeds goes towards the New York Professional Development trip during your senior year in the design program at Western Michigan University.

As usual with Alehaus Rock, there was no time
or money to complete the promotions. As a quick and bold direction we went with 100% grudge atmosphere to reflect the headlining band. We each created cardboard stencils, mixed and matched them together to create the main headlining typography. We prineted black on two economical bright 11x17 colored papers.

We then tiled the posters together to create one huge headline that otherwise we could not create. Each poster can survive by itself as well.


The event was successful bringing our senior trip to a respectful safe zone, financially. Group effort with Nico Curtis and Dave Daniele.







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