Experience
and Innovation Lead
2022 → 2025
Led product strategy and design across major initiatives at ADT Multifamily, shaping future product direction, prioritization, and team alignment.
Focused on cross-department coordination to prioritize features that deliver real business and user impact.
2016 → 2022
Lead Designer, later transitioned to Creative Director, defining branding and product direction.
Acquired by ADT.
Creative Director
2020 → 2022
Defined brand and product direction, collaborating with leadership on product and business strategy to leapfrog the market.
Sr. Product Designer
2017 → 2020
Collaborated closely with product, engineering, and leadership teams to prioritize features across the entire product suite.
UX Designer
2016 → 2017
Quick turnarounds on improving a crawl product experience, emphasis on finding gaps and resolution exploration.
Sr. Product Designer
2015
Led interactive projects with a focus on UX and visual design across branding, web and mobile apps, kiosks, and gesture-based experiences.
Developed game concepts and content strategy to enhance user engagement.
Product Designer
2011 → 2025
Principal designer across all projects. Led end-to-end product design, including UX research, wireframes, prototypes, and UI.
Design Intern
2009
Managed projects during CEO’s maternity leave on a two-person team, collaborating with the Creative Director and gaining hands-on ownership experience.
Product Designer
2009 → 2017
Website design, branding identity, album covers, non-profit marketing, and publication design.
Western Michigan University
2009 → 2017
Minor in Communication
Magna Cum Laude and Dean’s List
3.8 GPA